DeBoer x Caeleb Dressel

Faster Through Science

Brand • Shorts

Short-form video pieces that crystallize hydrodynamic precision, delivered with clean framing and decisive pacing.

Problem

Translate technical innovation into an emotional pull within a few seconds.

Approach

Let the water and Dressel's body lines carry the message, using typography only where essential.

Outcome

Established a cohesive look and feel for the early Dressel x DeBoer social media rollout.

Deliverables

Set of short-form videos for social media (Instagram Reels and YouTube Shorts)

Videos

Invalid YouTube URL

YouTube Short

Instagram

View on Instagram

Instagram Reel — "Faster Through Science"

View on Instagram

Instagram Reel — "Let the Water Do the Work"

Credits

Director/DP/Editor